Audi will continue to acquire the “modular longitudinal matrix” first introduced in 2007 for the A4 A5 and Q5. The number of models to use this architecture will develop to 15 Winterkorn said. The VW firebrand on the other hand will focus on what it does best that is to take charge of a “modular transverse matrix” that will debut on the 2012 Audi A3 and the next gen Golf. This platform will underpin 40 models and 6 1000000 units annually providing the numbers in VW’s quest to rule the auto world.
This sol called “modular toolkit strategy” is a key strategy in giving VW a competitive advantage in its bid to topple Toyota as leader in sales and profitability. It is said to simplify development procurement and production costs by 20% and engineered hours by 30% besides allowing for more variants without the high costs
This sol called “modular toolkit strategy” is a key strategy in giving VW a competitive advantage in its bid to topple Toyota as leader in sales and profitability. It is said to simplify development procurement and production costs by 20% and engineered hours by 30% besides allowing for more variants without the high costs
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