Friday, December 10, 2010

New Mitsubishi Global Small Car to be built at new Thailand factory – 150,000 units annually

Mitsubishi Motors has laid the foundation stone for its third and latest mill in Thailand which will be built right next to its first and second factories. The new factory will begin aggregate production in March 2012 rolling out a new “global small car” with engines of 1.0 litre to 1.2 liters in property. The fresh Mitsubishi global small car is yet another “Thai Eco-car” like the Nissan March and the recently unveiled Honda BRIO prototype.

The new factory will produce 150000 of the Mitsubishi Eco-car per annum and will employ approximately 3000 employees. The factory is a built-up factory which substance it will handle pressing welding painting and assembly of the vehicle.

“It’s my great pleasure that Mitsubishi Motors Thailand’s factory becomes a section of our Eco-car Project. This Mitsubishi factory will bring to Thailand many technologies for automobile production and lead to improve labor skills for auto industry as well as related industries” said Thai minister Chaiwut Bannawat.

“It’s a great honor to have this memorable time for the construction of the third factory. From the beginning Mitsubishi Motors Corporation has strongly believed in Thailand’s potential as the production hub for global markets; immediately Mitsubishi Motors Thailand became the production base of our 1-ton pickup. We share the Thai government’s environmental concerns and we have made Thailand the global product hub for the “global small” shared Mitsubishi Motors Corporation president Osamu Masuko.

It looks like Thailand has successfully expanded on its pick-up truck exhibition hub status to one that is the center of exhibition of a next generation of compact and fuel efficient vehicles (sedans and hatchbacks) through its Eco-car Project which provides incentives to car companies that comply with Eco-car fuel efficiency rules. Even though our country is supposed to have the largest passenger car securities industry around Thailand seems to be proving a more attractive as a production hub for these compact hatchbacks.

Mitsubishi also announced that it is preparing for a future set in motion of the Mitsubishi i-MiEV in Thailand. They’ve started a joint study for fleet EV examination together with the government of Thailand which includes researching the acceptability and marketability of EVs in Thailand setting up user support systems and expanding charging infrastructure etc. Mitsubishi has similar  agreements with the governments of Monaco Iceland Denmark and Singapore among others.

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